Disney Parks: Interactive Muppet Mayhem

With the ‘Give a Day, Get a Disney Day’ campaign, Disney rewarded volunteers who donated a day of their time to charitable causes with a free day at Disney Parks.

To raise awareness online, Disney approached Michael to write and direct an interactive experience featuring the spokesmen for the campaign – the Muppets.

When a friend sent you a link to the website, you would arrive on what appeared to be a normal Disney web page. But as soon as Miss Piggy karate-chopped her way out of her banner ad, interactive Muppet mayhem ensued.